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Key differences between Marketing Operations and a PMO
Marketing Operations Greg Kihlstrom Marketing Operations Greg Kihlstrom

Key differences between Marketing Operations and a PMO

Marketing operations (MOps) and a project management office (PMO) are two essential components of any organization.  MOps is focused on the efficient and effective execution of marketing projects, while PMO is focused on managing projects to meet strategic objectives. Both functions have become increasingly important in today’s competitive business climate as companies strive to stay one step ahead of their competition.

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